Zap Killer

Cable Business companies offer a large selection of channels for you to choose, but sadly, the more channels you have, the more your search is exhausting, you get bored and start zapping.

Introducing Zap Killer, a system update to break your zapping habit.
If you change channels 8 times in a row, you will activate a 1 time message that will invite you to try Tigo Star’s VOD service for free for a limited time.

Advertising Agency: 4am Saatchi & Saatchi, Guatemala

Creative Director: Marcopolo Ramirez
Art Directors: Aaron Lapadite, Kévin Allaire, Luis Fernando Roca
Designers: Aaron Lapadite, Kévin Allaire, Luis Fernando Roca, Aaron Rogers
Copywriting: Aaron Lapadite, Marcopolo Ramirez
Head of Production: Luis Fernando Roca
Animation: Luis Fernando Roca, Aaron Rogers
Chief Executive Officer: Guillermo Martínez
Photography Direction: Luis Fernando Roca
Sound Design: Luis Fernando Roca, Kévin Allaire